Services & Solutions

Our Services

Strategy Planning

In a diversifying market environment, formulating the optimal marketing strategy is key to achieving sustainable growth. PDM integrates a global perspective with a data-driven approach to develop highly accurate strategies, crafting effective and sustainable marketing plans tailored to the unique characteristics of our partner organizations.
Concept & Planning

PDM goes beyond simply executing tactics; we design optimal marketing plans based on a deep understanding of customer needs. By leveraging creative approaches that accurately communicate the unique features of insurance products, crafting messages that resonate with the target audience, and utilizing data-driven channel strategies, we lead marketing efforts towards success from multiple perspectives.
Finance

PDM optimizes cost allocation and develops financial plans to maximize the ROI (Return on Investment) of campaigns. Additionally, with the support of the PartnerRe Group, we provide financial assistance for marketing expenses essential to the execution of marketing initiatives.
Operation Management

To ensure the success of marketing initiatives, continuous and high-quality operational management is essential. PDM establishes a consistent operational framework in collaboration with partner companies that meet the security standards and compliance requirements of the PartnerRe Group. By executing a strategy-driven Plan-Execute-Evaluate-Improve cycle, we ensure the stable operation of effective marketing initiatives.
Research & Analytics

PDM conducts research and analysis to visualize the results of marketing initiatives and drive continuous improvement. We dive deep into target market trends and customer insights, using cross-analysis to conduct multifaceted performance evaluations. Additionally, by adopting a long-term perspective that includes retention rates and loss ratios, we optimize marketing performance.

Our Solutions

PDM’s promotion maximizes and optimizes marketing effectiveness by selecting products and channels that align with our customers' diverse needs and the services and characteristics of our partner companies.

The solutions we can help our clients with are:

Direct Mail

In the midst of the digital shift, direct mail remains an effective tool for your customers who prefer to handle documents physically and for the elderly, who may not be easily reached through digital channels. With creative designs that clearly communicate the features of insurance products and messages that resonate with the target audience, direct mail delivers peace of mind to your customers.
Telemarketing

Telemarketing is an effective touchpoint that allows for direct interaction, enabling your customers to raise individual questions and concerns while hearing directly the features of the insurance products. By providing information immediately and responding to your customer’s questions, telemarketing can foster trust with your customers through appropriate communication.
Digital Solutions

For some customers nowadays, digital communication is preferred. Clear and persuasive messages about insurance can delivered to your customers immediately and conveniently to their lifestyle, by leveraging advertising media, email newsletters, and social media. Combining these digital channels with others can further enhance engagement with your customers.